A Daily news digest by Jasper van Santen

Greece on the breadline: ‘potato movement’ links shoppers and farmers | World news | The Guardian

In News on March 20, 2012 at 22:22

Potato sellers in Thessaloniki

Photograph: Sakis Mitrolidis/AFP/Getty Images

It’s a brilliant concept

: ‘The potato movement’ links shoppers and farmers 

“It’s a simple system. Their brainwave was to involve Greece’s local municipalities, lending the movement a degree of both organisation and official encouragement that it might otherwise have lacked.

So: a town hall announces a sale. Locals sign up for what they want to buy. The town hall then tells Kamenides the quantity required and he and his students call local farmers to see who can supply it. They show up with the requisite amount of produce at the appointed place and time, meet their consumers, and the deal is done.”


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